Facebook

Announce your new Facebook page with a flourish. Put the Facebook logo on your newspaper ads and store inserts and blast it on your website. Make an even bigger splash by announcing something special such as a new product or service along with your new social media presence. My favorite local bakery desi cake, just announced a new Kick Starter campaign on its Facebook page. Tanay, one of the co-owners, created a video announcement to ask for donations for the launch of their new Dessert Room.
Give your customers a reason to like you. Incentivize your customers to become your Facebook "friend" by offering coupons and discounts that they can only find on your Facebook page. Encourage them to "share" this treat with their friends to increase your number of "likes." As long as you provide an interesting incentive to keep your customers coming back, such as breaking news of specials or previews of new products and services, customers will be happy to see you on their Facebook feed. I love to give gifts from chocolate cake brown-es , so I quickly followed them on Facebook. Now, I regularly receive free shipping offers or coupons for 50 percent off my favorite cookie gifts.